Warning: Being Too Focused On One Keyword

I don't think the thirty day challenge lets it on enough, but it would be a bad idea just to stick to one keyword. If all the content you write is on the exact same keyword, all the links pointing at you say the exact same keyword, and so on, google will find out what's up really fast.

1. Links: This is the most important area to have some variation in. To be safe, I'd never have more than half the links pointing to any particular page have the same anchor text.
   
   Also, be careful not to point many links at your home page. Your home page probably shouldn't have ANY links pointing to it for a little while.
   
   
2. Content: Write NATURALLY, and just follow the challenge. Remember, Google's really smart, so don't ONLY write about a couple of keywords.
   
   
3. Links & Relationships: Try to stick to your GENERAL category - like sports - and don't get links from unrelated categories. To get a link from my insomnia site, to jared's skateboarding site, he'd have to talk about insomnia on his page.
   
   On the other hand, this opens a huge opportunity that I've just seen. I'll be posting about "Bridging" next, and how it can get you hundreds of extra links when you start outsourcing. (click to learn more)